StoryFirst Media

$1.34 billion in revenues predicted by 2014 The population of mobile video viewers in the US will grow nearly 30% in 2010 to reach 23.9 million, according to eMarketer’s forecasts. The still represents a reach of only 7.7% of the total population and less than 10% of mobile phone users, but those numbers are set [...]

Interesting insight comparing social networks and online video engagement. Looks like more fuel for the Twitter-splosion. Also, notice even at the high point we’re not past 2 minutes. See for yourself here. Share and Enjoy:

Below is an excellent recent post by Jay Baer from his blog Convince and Convert. It speaks volumes about the value of putting a plan first, not the tools. And, while Jay does not say it directly, his step #6: How Will You Be Human?, speaks directly to why your story is so important. Your [...]

We live in a world of information overload. We’re flooded with data, facts, statistics and information in all forms. Definitive answers to specific questions are easily and immediately available from search engines. However, people want and need more than facts to be engaged. They want understanding, meaning and context that is relevant to them They [...]

Over the course of December eMarketer weighed in with predictions for 2010 trends in several key areas. The following are a few highlights. Seven predictions from eMarketer CEO Geoff Ramsey. Ad dollars will continue to accelerate their move from traditional to digital, though aggregate media spending will fail to return to former levels. Marketers will [...]

Facebook recently announced a series of changes to its platform, and the roadmap has a substantial impact on how brands approach building a Facebook presence. While changes to Facebook’s platform are nothing new, this is the first time the company has announced a series of 19 changes that will be implemented over the coming months. [...]

From: MarketingSherpa SUMMARY: Your marketing content library can be an incredible resource in lean economic times. You have opportunities to repurpose, reformat and reuse that content for new lead generation campaigns. We’ve collected five examples of clever content repurposing strategies that B2B marketers shared with us over the years. Includes tips on generating audio and [...]

By Josh Catone – Mashable.com Video is the perfect vehicle for an inspiring story because it can make the story come alive like no other medium. Below is a list of 7 of the most of the inspiring videos on the web, embedded so you can watch them here. Each video, which range in length [...]

What It Takes to Make Video an Effective Content Marketing Tool Yes, even a small business can use video effectively to communicate with its customers online. However, as we amateur carpenters doing home repair know, you can wind up with a mess instead of a masterpiece unless you understand how to use a potentially powerful [...]

When people talk about online video they typically talk about videos like this one, the Minnesota wedding entrance choreographed to the Chris Brown ballad Forever. The video was published July 19, 2009, and it now has nearly 30 million views. It had nearly 19 million views in the first three weeks after posting. That’s what [...]