by Dave Neelsen | Oct 6, 2009 | Uncategorized
Digital video advertising, in stark contrast to an expected dip for U.S. Internet advertising revenues in the first half of 2009 vs. 2008, has gone zooming off in the other direction. Overall, online ads are down 5.3 percent year-over-year, but video ads have grown 38...
by Dave Neelsen | Oct 4, 2009 | Storytelling For Business, Uncategorized
StoryFirst axiom – STORYTELLING ‘People respond to stories. The ability for your marketing to tell a story is vital in capturing the mind and the heart of your consumer’ American novelist Reynolds Price once said: “A need to tell and hear stories is essential to the...
by Dave Neelsen | Oct 4, 2009 | Storytelling For Business, Uncategorized, Video Marketing
I loved this piece by National Public Radio’s Scott Simon on storytelling…and how to do it well in video: [youtube=https://www.youtube.com/watch?v=tiX_WNdJu6w&feature=player_embedded] To Scott’s excellent summary, we would add: Great stories don’t let the...
by Dave Neelsen | Oct 1, 2009 | Uncategorized
Give Your Website a Personal Touch – connecting with customers – Entrepreneur.com Posted using ShareThis
by Dave Neelsen | Oct 1, 2009 | Video Marketing
Expert insights to create content that gets you noticed. Video used to be the domain of only the largest companies with the biggest marketing budgets. But the explosion of online video sharing sites has given companies of all sizes the opportunity to create and...